{"id":3148,"date":"2010-12-13T07:39:29","date_gmt":"2010-12-13T15:39:29","guid":{"rendered":"https:\/\/caitlinburke.com\/?p=3148"},"modified":"2010-12-13T07:39:29","modified_gmt":"2010-12-13T15:39:29","slug":"groupon-humor-taboos","status":"publish","type":"post","link":"https:\/\/caitlinburke.com\/blog\/2010\/12\/13\/groupon-humor-taboos\/","title":{"rendered":"Groupon Humor Taboos"},"content":{"rendered":"<p><a href=\"http:\/\/www.groupon.com\/\" target=\"_blank\">Groupon&#8217;s public guide to editorial voice<\/a> includes a discussion of <a href=\"https:\/\/docs.google.com\/View?id=dmv9rbh_5ktbq2sxf\" target=\"_blank\">humor taboos<\/a>. Learn what&#8217;s a problem not because it&#8217;s offensive but simply because it&#8217;s not funny. Learn which topics are &#8220;over-used, unfunny humor crutches&#8221; (hint: includes ligers). Includes bonus religious double-standard:<\/p>\n<blockquote><p>Steer clear of jokes that could offend religious people. Even if it seems harmless and playful, there are some religious people who will freak out. It&#8217;s not worth the headache.<\/p>\n<p>Example of great teeth whitening joke that got us lots of angry letters &#038; just wasn&#8217;t worth it: &#8220;whiten by an average of eight shades, equivalent to being punched by God twice.&#8221;<\/p>\n<p>Roman mythology is an innocuous substitute: &#8220;whiten by an average of eight shades, equivalent to being punched by Zeus twice.&#8221;<\/p><\/blockquote>\n<p>The voluminous list is intended to help Groupon writers avoid &#8220;easily avoidable problems for us with vendors &#038; customers.&#8221; The <a href=\"https:\/\/docs.google.com\/View?id=dmv9rbh_2g92x4scj&#038;pli=1\" target=\"_blank\">rest of the document<\/a> fills out an interesting little crash course in issues of commercial writing.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Groupon&#8217;s public guide to editorial voice includes a discussion of humor taboos. Learn what&#8217;s a problem not because it&#8217;s offensive but simply because it&#8217;s not funny. Learn which topics are &#8220;over-used, unfunny humor crutches&#8221; (hint: includes ligers). Includes bonus religious double-standard: Steer clear of jokes that could offend religious people. Even if it seems harmless [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[22],"tags":[550,613,752,1181,1322],"class_list":["post-3148","post","type-post","status-publish","format-standard","hentry","category-words","tag-groupon","tag-humor","tag-marketing","tag-taboo","tag-writing"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p4OKzG-OM","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/posts\/3148","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/comments?post=3148"}],"version-history":[{"count":0,"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/posts\/3148\/revisions"}],"wp:attachment":[{"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/media?parent=3148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/categories?post=3148"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/caitlinburke.com\/blog\/wp-json\/wp\/v2\/tags?post=3148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}